How can leaders at any
level, especially at executive or board level, expect to get the best from
their people and business or organisation without communicating clearly their
vision and direction to their staff? It is not unknown for Sampson Hall to be
commissioned to deliver a leadership development programme for a group of
middle and senior leaders to find the very people we are helping are being
inadvertently ‘hamstrung’ by a lack of vision and clear direction from their
executive. This is particularly frustrating for us as we see individuals
developing their leadership capabilities and becoming more able to fulfil their
potential yet inadvertently prevented from doing so by the very people who have
invested in providing the training.
How does vision work and why
is it so important? If a leader has not got a clear picture of exactly what it
is they are trying to achieve then how can they expect to know when it has been
achieved? If a leader has a clear picture of their desired end state but the
people they are depending upon to produce that end state do not know what it
looks like then how will they know what it is they are trying to deliver? Would
you set off to your work place in a morning without knowing where your work
place is and what it looks like? A leader without vision is like an orienteer
without a map; they are likely to run round in circles getting nowhere fast
whilst their competitors get to where they want to be before them.
Not only must a workforce
know and understand what is they are trying and expected to achieve but also
how to do so. This is why clear, concise and well articulated direction is
important. Woolly direction leads to uncertainty and ineffective action which
leads to dysfunction and, ultimately, in failure to achieve the desired
outcomes. Undoubtedly, when you set off to your workplace in the morning you
know by which route you are going and how you are going to get there. A leader
without direction is like an orienteer without a compass; they can only follow
their competitors around the course and finish the race in last place.
Having a clear vision is
only the start. If a vision is to be realised then it must be effectively
communicated in a way which has meaning and can be understood by those who need
to know what it is. Good direction need not necessarily be detailed but it must
be clear and understood by those requiring direction. Also, there is little
point in a leader giving direction which is not resourced; a plan must be
deliverable and seen to be so otherwise it is no more than a work of fiction
which will fail to yield the desired results. Good leadership is like good
orienteering. Make sure you have the right map for the ground you are on,
acquire and use the necessary equipment correctly to orienteer your way most
efficiently and effectively through the course, quicker than your competitors
to win the race.
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